Our drive to serve extends beyond our work with customers and partners. We believe that we have an opportunity and responsibility to make a positive and holistic impact on communities.

We do this by supporting educational initiatives that will create generational impact in the communities in which we operate, by empowering our offices and employees to give back to their own communities, and by ensuring that we run our company in a way that upholds important socially responsible policies and practices.

A Message from the CEO

Plena Global began with a mission: to help people. This remains our primary mandate, and we are achieving it by building a strong, viable business that makes it possible to achieve our goals, have a strong impact on the communities we operate in, effectuate generational change, and help people live healthier, happier lives.”

– Richard Zwicky, CEO Plena Global

Richard Zwicky, CEO of Plena Global


Before we reached a staff of 20, we began engaging with local community leaders in Colombia to see how we could contribute. Together, we started two community-driven programs: A Community Medical Cannabis Education Program and an English-as-a-Second-Language Program. In addition, we serve our broader global communities through our Global Medical Education Initiative and our Public Health Policy Initiative.
Community Medical Cannabis Education Program
Dr. Raquel Peyraube presenting in Nemocon, Colombia, Plena Global Community Medical Cannabis Education Program
Dr. Raquel Peyraube speaking in Nemocon, Colombia, as part of the Community Medical Cannabis Education Program.
The Community Medical Cannabis Education Program empowers community members with education on the cultivation and use of cannabis and cannabinoids as medicine. The program seeks to increase the community’s awareness of medical cannabis and provide a view into how medical cannabis is grown, what it is used for and how it is accessed by patients who need it. The program’s approach focuses on training the trainer, and is facilitated by Dr. Raquel Peyraube, a medical doctor with over a decade of experience with medical cannabis.
English-as-a-Second-Language Program
Mauricio Krausz presenting as part of the English-as-a-Second-Language Program.
The English-as-a-Second-Language Program is offered for free to staff in Bogota, Colombia. Program participants gather to learn and practice English for two hours each workday over three months. The program is designed to enable participants to achieve a basic level of English competency. Bilingualism creates social and economic opportunities. We are committed to advancing bilingualism and contributing to the increased quality of life such advancement promises.
Global Medical Education Initiative
With over 100+ years of collective medical cannabis experience amongst our Plena Global team, we are committed to advancing medical education in the areas of medical cannabis and cannabinoids. Our Global Medical Education Initiative involves collaboration with local health professional organizations, national medical societies, academic institutions and international cannabis conferences to provide education to healthcare professionals who want to learn about medical cannabis and its potential clinical applications.
Our commitment to advancing medical cannabis education has led our dedicated team of industry-leading experts to speak at various events and conferences around the globe, including, but not limited to, the following:

  • Cannabis Europa (France, 2019)
  • CannaTech (Israel and Panama, 2019)
  • International Congress of ABRAMD (Brazil, 2019)
  • STCM Conference – Swiss Academy of Pharmaceutical Sciences (Switzerland, 2019)
  • Latin American Platform for Medical Cannabis (Peru, 2019)
  • Argentinian Congress of Adolescence (Argentina, 2019)

Raquel Presenting at Cannatech
Dr. Raquel Peyraube presenting at the Cannatech Conference in Tel Aviv, Israel.
Public Health Policy Initiative
Plena Global is committed to ensuring healthy public policies are in place to create environments where high-quality cannabis is accessible to the patients who need it to maintain or improve their quality of life. Through our Public Health Policy Initiativewe support medical cannabis legalization and regulatory improvements by actively engaging and providing education to Governments, Government Bodies, NGO’s, and International Organizations.  To date, our team of experts have shared their cannabis specific public health policy knowledge and expertise with stakeholders and organizations across Uruguay, Colombia, Peru, France, Brazil, Argentina, Panama, and Ecuador.


Each year, we support non-profits with strong social impact missions. These non-profits range from local charities to community health services to grass roots community organizations. Together with members of our subsidiary Econnabis SAS, we have:
Plena Global employee pictured donating blood at a Canadian Blood Services Clinic in Victoria BC.
Plena Global employee donating blood at a Canadian Blood Services Clinic in Victoria B.C.

  • Participated in a local Victoria, B.C. blood drive by donating blood to Blood Services Canada;
  • Sponsored an Ottawa-based boys hockey team for the 2018-2019 season;
  • Donated office space to businesses that raised funds and awareness for breast cancer research;
  • Raised funds to purchase over 500 gifts for children living in three rural Colombian communities; and
  • Sponsored the custom design and construction of a customized wheelchair for a man with disabilities living in the Peruvian Amazon

We also share our knowledge, time, and effort with communities through the PLENA GIVES BACK PROGRAM. For one week each year, Plena employees are empowered to take time off to volunteer in their communities for causes or charities of their choice. In a recent example, Plena Global team members volunteered to support local children through the Big Brothers Big Sisters’ Bowl for Kids’ Sake charity event.
Big Brothers Big Sisters’ Bowl for Kids’ Sake charity event in Victoria B.C.
Member of the Plena Global Victoria office at the Big Brothers Big Sisters’ Bowl for Kids’ Sake charity event in Victoria B.C.


At Plena Global, we are committed to ensuring that the organization is run in a way that upholds important socially responsible policies and practices.

Our socially responsible policies and practices include:

Purpose-Driven Culture

We are committed to creating a work environment that is motivating, engaging and highly productive by empowering our employees to make a meaningful impact on patients worldwide.

Responsible, Professional Practice

We are a values-driven organization and aspire to meet the highest professional, legal, and ethical standards.

Diversity and Inclusion

We are committed to creating a work environment that acknowledges each person’s uniqueness, while ensuring all employees feel valued and respected as individuals.

Environmental Sustainability

We are serious about conducting business in a way that protects the environment. We are committed to reducing our environmental footprint by improving energy efficiency, using resources responsibly, and reducing waste.

Customer and Supplier Standards

We hold our customers and suppliers to the same high standards that we hold ourselves. Through our comprehensive due diligence process, we ensure everyone we partner with complies with the highest international standards.


Reach out to us for more information on Plena Global’s corporate social responsibility.