Top level talent.

Built on decades of industry knowledge and experience, the Plena Global team brings together some of the industry’s top horticulturists, extraction specialists, compliance experts, medical leaders and world-class management.

Executive Team

Founder & Chief Executive Officer

Richard founded Plena Global in 2017 to organize the world’s medical cannabis trade and ensure patients have access to the medications they need. Prior to founding Plena Global, Richard was founder and President of analytics company Enquisite, founder of digital marketing company Metamend Software & Design Ltd., where he remains Chairman, and was entrepreneur-in-residence at the University of Victoria’s Gustavson School of Business. Richard holds a B.A. from McGill University.

Richard Zwicky

General Counsel

Kim joined Plena Global in 2019. Kim is a corporate law and governance specialist with 15+ years of experience advising management and boards of directors, including companies listed on the TSX, TSX-V, NYSE, NASDAQ and LSE. Kim holds a Doctorate degree from the University of Cambridge along with an LL.M from Osgoode Hall Law (York University), and an MBA, LL.B and B.A. (Hons) from the University of Victoria.

Kim Willey

Chief Financial Officer

Stefan joined Plena Global in 2018. Prior to Plena Global, Stefan was a partner at Ernst & Young where he oversaw the firm’s Technology and Financial Services groups. Stefan is a Certified Public Accountant and holds Bachelor and Master’s degrees in Accounting and Finance from The University of Texas at Austin, McCombs School of Business.

Stefan Lundberg

COO, South America

Matthew joined Plena Global in 2019. Prior to Plena Global, Matthew was Chief Financial Officer at Diageo Colombia. Matthew holds B.A. and Master’s degrees in International Affairs from Columbia University in New York. He also holds an M.S. in Accounting from Fairleigh Dickinson University’s Silberman College of Business.

Matthew Schechter

SVP - Corporate Development

John joined Plena Global in 2018. Prior to Plena Global, John was a securities law partner with Lavery, and other major law firms in Montreal. He also established Newhouse Counsel, a legal services boutique that provides general counsel and securities law services and strategic counsel to clients. John has served on boards of publicly listed companies and community organizations. John holds a LL.B. from McGill University and LL.M. from the Université de Montréal.

John Mavridis

Founder & Chief Executive Officer

Richard founded Plena Global in 2017 to organize the world’s medical cannabis trade and ensure patients have access to the medications they need. Prior to founding Plena Global, Richard was founder and President of analytics company Enquisite, founder of digital marketing company Metamend Software & Design Ltd., where he remains Chairman, and was entrepreneur-in-residence at the University of Victoria’s Gustavson School of Business. Richard holds a B.A. from McGill University.

Richard Zwicky

Chief Financial Officer

Stefan joined Plena Global in 2018. Prior to Plena Global, Stefan was a partner at Ernst & Young where he oversaw the firm’s Technology and Financial Services groups. Stefan is a Certified Public Accountant and holds Bachelor and Master’s degrees in Accounting and Finance from The University of Texas at Austin, McCombs School of Business.

Stefan Lundberg

SVP - Corporate Development

John joined Plena Global in 2018. Prior to Plena Global, John was a securities law partner with BCF Avocats d’affaires in Montreal and founder of Newhouse Counsel, a legal services boutique providing general counsel and securities law services. He has served on the board of numerous publicly listed companies. John holds a degree in Economics and Political Science from McGill University along with an LL.B. and LL.M. from Université de Montréal.

John Mavridis

COO, South America

Matthew joined Plena Global in 2019. Prior to Plena Global, Matthew was Chief Financial Officer at Diageo Colombia. Matthew holds B.A. and Master’s degrees in International Affairs from Columbia University in New York. He also holds an M.S. in Accounting from Fairleigh Dickinson University’s Silberman College of Business.

Matthew Schechter

General Counsel

Kim joined Plena Global in 2019. Kim is a corporate law and governance specialist with 15+ years of experience advising management and boards of directors, including companies listed on the TSX, TSX-V, NYSE, NASDAQ and LSE. Kim holds a Doctorate degree from the University of Cambridge along with an LL.M from Osgoode Hall Law (University of Toronto), and an MBA, LL.B and B.A. (Hons) from the University of Victoria.

Kim Willey

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